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Case studies that show the work behind the results

Our case studies set out the work behind the results in four collections: SEO rankings, Google Ads, social advertising and AI search visibility. Each one sets out the starting problem, the actions we took and the measured outcome. Use them to judge how we work in markets and sectors close to yours before you ask for a proposal.

By Junaid Tariq Reviewed October 2026

  • 62 documented engagements
  • Problem, actions and outcome for each
  • Get Consultation for your own case
Junaid TariqJunaid Tariq, results you can check
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Choose a collection

SEO ranking results

Twenty-one engagements across telecom, retail, healthcare and B2B.

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Google Ads case studies

Ten accounts with ROAS, cost per lead and booking improvements.

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Meta Ads case studies

Twenty-one Facebook and Instagram campaigns across local and online businesses.

Open collection →

AI SEO and AEO case studies

Ten engagements covering ChatGPT, Perplexity, Claude and Google AI Overviews.

Open collection →

Results we can stand behind

Every case study follows the same shape: the business, the starting position, the actions taken and the outcome.

We avoid vague claims and note when a figure comes from a specific platform report.

Because outcomes depend on market, budget and time, no single case should be read as a promise.

They show the kinds of problems we solve and the methods we use.

Across more than 500 clients in 48 countries, the pattern that repeats is simple: measurement first, then structure, then scale.

Businesses that fix tracking and focus on commercial intent see the quickest gains, whether in organic search, paid search or social. If you recognise your situation in one of the stories, the best next step is a conversation.

You can also read verified Google reviews on the reviews page, explore our services or see which sectors we know on the industries page.

Results by market

Results depend on market and competition; see the individual collections such as SEO results and Google Ads results.

In Pakistan

  • Local markets often show quick gains from basics
  • Phone and WhatsApp conversions matter
  • Competition varies by sector and city
  • Budgets are often smaller

In international markets

  • Competitive markets need larger investment
  • Tracking and attribution are standard
  • Longer sales cycles need nurture
  • Brand trust influences conversion

Pick the collection that fits you

If you depend on organic traffic, start with the SEO ranking results.

If you need leads this month, Google Ads shows how quickly structure and tracking changes can shift cost per lead.

If your customers discover you through social feeds, the Meta collection offers audience and creative ideas.

If you want to understand how AI assistants influence discovery, the AI SEO collection explains what was done and what was measured.

What to look for in any case study

A useful case study is more than a headline number.

It tells you what the business sold, who it competed with, what was broken at the start, what changes were made and in which order, how long the work took and how the result was measured.

Without those details a percentage is just decoration.

We therefore keep each summary short but structured, so that you can compare your situation with the ones described and decide whether our approach applies.

You should also look for what a case study does not claim.

None of ours promise that a similar result is automatic. Search results shift, ad auctions change and customers behave differently by season.

What stays constant is the quality of diagnosis and the discipline of measurement, and those are the parts of the work we can promise.

Patterns across the four collections

Reading across the collections reveals a few repeated lessons.

First, tracking comes before optimisation: several of the biggest paid-search gains began with correcting what counted as a conversion.

Second, structure beats volume: tightly organised campaigns and site architectures outperform sprawling ones.

Third, relevance wins: pages, ads and posts built around one clear intent consistently do better than generic ones.

Fourth, trust signals matter in every channel, from reviews in local search to certifications on industrial sites.
If you would like the same structured review applied to your own marketing, ask for a consultation.

We will look at your search visibility, ad accounts and website and tell you honestly where the quickest improvements are likely to be.

Library overview

21SEO
10Google Ads
21Meta Ads
10AI visibility
18+years of experience
500+businesses grown
48countries served
$20M+in ad spend managed
Client reviews

What clients say

Verbatim reviews from our Google profile.

“Our social media presence grew from almost nothing to thousands of engaged followers in just 3 months.”
Fatima AkhtarBrand Manager
“A great mentor and advisor. His digital marketing skills are top notch. I learned so much about SEO from him.”
Shehryar NiaziSEO Manager
“Junaid is the best Digital Marketer in Pakistan and in the top ranks in all over the world. He is a great mentor as well.”
Abdul MajidTeam Lead

Read all reviews

Go deeper: related services and guides

If this topic is on your list, these pages cover the neighbouring questions in more detail.

  • AI SEO & AEO Case StudiesAI SEO case studies showing citations and traffic from ChatGPT, Perplexity, Claude and Google AI Overviews after AEO and...
  • Meta Ads Case StudiesFacebook and Instagram ad case studies: bookings, covers, leads and ROAS from audience, creative and retargeting...
Junaid Tariq
Written and reviewed by Junaid TariqSEO and digital marketing consultant, Lahore. Reviewed October 2026.
  • 18+ years in SEO, paid media and web development
  • Google Ads and Analytics certified; Google Blue and Green Belt certified
  • National Level Award Winner in Digital Marketing

About Junaid · Client reviews · LinkedIn

FAQ

Frequently asked questions

Straight answers before you get in touch.

Are these real clients?

Yes, every case study is based on real client work. Each one is a documented summary of an actual engagement, written from our records and reports. Some client names are withheld because of confidentiality agreements, but the sector, market, actions and measured outcomes are described as they happened.

Can I get a similar result?

You might, but we cannot promise the same result. Outcomes depend on your market, competition, budget, website and how quickly changes are approved. The fair next step is a consultation where we review your current position and tell you honestly what looks achievable and what does not.

How often are case studies updated?

We add new case studies when an engagement has run long enough to show a clear outcome and the client has approved publication. Existing studies are reviewed when the figures or context change. That means updates are irregular rather than on a fixed schedule, so check back or ask for recent examples.

Do you work in my industry?

Probably, as we have worked across healthcare, B2B, ecommerce, education, travel and many other sectors. Check the industries page for sector guides. If yours is not listed, ask us directly; we will tell you honestly whether we have relevant experience or would be learning your market from scratch.

Can I request a case study from my sector?

Yes, you can ask for case studies from your sector. We share the closest published examples and explain which parts of the approach would apply to your business. Where a client has not approved publication, we describe the work in general terms without naming them or sharing their figures.

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