Any business would like to be on the first page of Google. Being able to rank on the first page can result in a lot more profits and customers for your company, and since many companies operate online it is extremely important that you get results quickly.
However, this usually isn’t an easy task. SEO takes time, effort and precision; if any one of these three factors is off so, will your ranking positions.
For example, say you want to rank #1 for “company near me.” This may seem fairly simple at first- just create some awesome content about local businesses and then submit it to Google and wait for all of those sweet search engine visitors! However, there is more to it than that: here’s what had happen:
Optimizing Your Content And Website For Google
This may include tweaking titles, Meta descriptions, heading tags, URLs, alt tags on images etc.
Submitting your site to numerous “citations” or places that people might search for the term in question Example: http://www.local.com/business/details/boston-ma/amazing-deals-llc-1690895679.html
Getting onto relevant pages which rank well so you can take up room with a link from them Example: a page about coupons in Boston would be a good resource for our company to get featured on
Few Examples Of How SEO Can Affect Your Rankings
However, the most important factor in getting good results is patience. Tons of patience. If you want to rank on the first page then there are several things that need to happen: Google needs to know about your site. People need to visit it and they need to like it enough for you to get ranked.
For example, say by doing all of the necessary steps our company managed to create a website that ranks #1 for “company near me.” This means that if someone types “company near me” in the Google search bar our website will show up at the very top because it’s an awesome resource for people in that area.
Now, say that you are someone who is looking for a local business near them- you type in “company near me” into the search engine. Because our website was optimized correctly it shows up at the top of your Google searches and potential customers see our website first.
However, let’s imagine than on page one of Google there are 5 results: what happens next? Most people just click on whatever is first and move on with their life. So by ranking on page 1 we automatically get more organic traffic to our site! People might just click through to another result. If they find what they’re looking for than definitely visit us as well since we were able to show up higher than other local businesses.
So What Does This Mean For The Average Person?
It means that you should not worry if your site isn’t on the first page of Google yet- just keep following all of the steps to optimize it correctly and eventually you will be. SEO can definitely take a long time, but with these tips you can make sure that your website ranks as high as possible and gets as much organic traffic as possible!