Have you been in anticipation of more accurate content analytics from LinkedIn? Soon, you’ll be able to access more Post insight.
Better Post analytics is coming to LinkedIn. This is a great development for content creators that want better insight into which kinds of content perform best on the social network.
Although LinkedIn was not as clear in terms of details, we are sure that in the near future, you’ll provide more information about those who engage and read your posts, for example:
Job titles.
Industries.
Locations
Engagement patterns.
Here’s a picture of how it’ll appear like:
What LinkedIn is declaring. “We are aware that it is crucial to know what content resonates with your target audience, and our team has been working hard creating new analytics for our creators. Soon creators will see analytics for their individual posts and their overall performance across both content and audience.
And much more. When it comes to reactions, one of the most frequently requested features called the laughing emoji is expected to be added to LinkedIn.
The company has announced a variety of updates to come including the podcasting network, as part of its Building LinkedIn newsletter.
We care about. More data! We’re marketers, and that means we need to know the performance of our content across every platform. Is your content reaching people you’d like to on LinkedIn? With this change coming we hope that you’ll be able to answer this concern on LinkedIn. We all want to determine if our content is being received and who is interacting with it. If it’s not it, we learn from our mistakes. If it’s the case then we do our best to duplicate the results for future content marketing initiatives.
