WordPress recommends using an SMTP service to communicate through your WordPress account, as the program’s built-in email is not reliable.
We’ll first explain what an SMTP service is and why you might need one. Then, we’ll provide you with 15 of the best SMTP email services, including their key features and pricing information. Let’s Begin.
What is an SMTP Server?
One thing to be aware of when setting up the account is authentication; SMTP servers ensure that emails are delivered successfully to everyone.
There are free and paid SMTP providers. However, free SMTP providers limit the number of emails to send per day.
When using Google as your email service provider, you cannot receive transactional emails. You should use a premium SMTP service to avoid this issue.
Do I Need an SMTP Service?
If you are the owner of a business website then you need an SMTP service for a business site, it’s essential to communicate with customers. To do so, you’ll need transactional email functionality that can send emails based on the customer’s activities. One way to use this feature is by setting up an SMTP service.
Some hosts, like SiteGround, offer an SMTP server for their users. However, this isn’t always the case. For instance, Cloudways and Pressable do not. If you need to outsource an SMTP service, you will need to contact a third-party company instead.
Best SMTP Email Services
1. Send Grid
SendGrid is the most popular email delivery platform. Emails can be sent, newsletters can be created and other emails with confidence.
SendGrid is user-friendly because it has a direct API for integrating your email. It also helps manage your domains and offers a dedicated IP address.
Create emails without the need to use a mail server and fix issues with sending. The WP Mail SMTP plugin uses SendGrid, which is an open-source application, to send emails using your domain.
Key Features
- Transactional and marketing emails
- SMS support
- Email analytics
- A/B testing and segmentation
- Email models
- Delivery optimization
- Two-Factor Authentication (2fA)
- Domain name authentication
Get started with Send Grid.
2. Sendinblue
Sendinblue offers SMTP email services for both user-triggered transactional emails and bulk email campaigns. They also offer powerful SMS marketing and live chat solutions so your business can succeed.
Sendinblue is an SMTP server for your business emails. It provides reliable sending capabilities and offers tailored solutions for sending marketing and transaction emails to your users or subscribers.
Sendinblue integrates well with various marketing tools and is compatible with WordPress.
Key Features
- Transactional and standard emails
- Email data
- Marketing automation
- Email API
- Customer Relationship Management (CRM)
- Live chat
- SMS marketing
Get started with Sendinblue
3. Mailgun
Mailgun is a programming-based email service that is more complex than Sendinblue. To get started sending emails with Mailgun, you will need an API key or an SMTP account.
The combination of SMTP, API and transactional email services makes SMTP an ideal tool for e-commerce sites.
Key Features
- Geared toward developers
- Email analytics
- 99.99% Service Level Agreement (SLA) uptime
- Receiving, and tracking emails
Get started with Mailgun
4. Amazon SES
Amazon SES is a cloud-based email-sending service. It’s a product of the leading cloud computing company in the world, Amazon Web Services.
With a time-efficient AI, in minutes, you can create appropriate blog posts, rather than spending hours. Mailgun uses structured data and machine learning to generate custom content with the same quality as that created by a human.
Incoming emails are filtered differently based on what SES software you use. After setting up a new installation, you can confidently send requested messages and marketing materials to your customers.
Key Features
- Pay-as-you-go pricing with no monthly subscription
- Flexible IP deployment
- Simple, straightforward service
- Inexpensive
Get started with Amazon SES
5. Postmark
Postmark is one of the best SMTP providers available with fast email delivery and easy integration.
It specializes in transactional emails and features top-notch security with detailed analytics.
There are multiple servers in different locations.
Key Features
- Email analytics
- Webhooks for triggering message events
- Account Security
- Email models
Get started with Postmark
6. Mailjet
Mailjet is another popular email marketing service. It offers complete packages for fast-moving teams that want to design emails with an easy-to-use builder tool. You can create effective and interesting emails with just a few clicks.
With customizable options and a feature-packed SMTP server, Mailjet helps you to send emails at no cost. Setting up an SMTP server with Mailjet is very easy, and the company’s services can be integrated easily with any system.
You can select a port that is compatible with your ISP or client preferences. Additionally, the email you send will be secured because of the security and encryption the system provides.
Key Features
- Drag-and-drop email editor
- Email statistics
- Marketing and transactional email templates
- SMTP relay
Get started with Mailjet
8. SMTP.com
SMTP is trusted by over 100,000 businesses and has over 22 years of experience. It is the best SMTP service.
SMTP.com ensures that your transactional emails are received and not diverted to spam or junk email folders for quick and easy delivery of your messages.
Reputation Defender is an email deliverability addon that monitors your mailing list health, protects from mail being blacklisted by internet service providers (ISP), and ensures that emails are delivered to your audience.
With SMTP.com, you can quickly set up an account and easily integrate it with WordPress. It’s safe, and secure and blocks spam.
It also has customer support available 24/7, as well as detailed analytics reports that show email delivery and engagement performance.
Key Features
- Authentication emails
- Transactional emails
- Automated site notification emails
- Status updates and order confirmations
- Detailed reporting
Get started with SMTP.com
8. Mandrill
Mandrill is a Mailchimp add-on. It’s made for sending transactional emails.
With the email API, you can create one-on-one communication with customers or a bulk e-mail.
Key Features
- Authentication emails
- Transactional emails
- Automated emails
- Status updates and order confirmations
- Detailed reporting
Get started with Mandrill